{"id":179248,"date":"2024-09-02T12:12:46","date_gmt":"2024-09-02T10:12:46","guid":{"rendered":"https:\/\/www.brigademondaine.fr\/?p=179248"},"modified":"2026-09-29T10:37:31","modified_gmt":"2026-09-29T08:37:31","slug":"bordelle-15-ans-de-lingerie-de-luxe","status":"publish","type":"post","link":"https:\/\/www.old.brigademondaine.fr\/en\/le-blog-mondain\/bordelle-15-ans-de-lingerie-de-luxe\/","title":{"rendered":"Bordelle, 15 years of Luxury Lingerie\u00a0"},"content":{"rendered":"<div class=\"product\"><div class=\"product\">\n<p class=\"has-text-align-center wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>A Bold Vision of Lingerie<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.old.brigademondaine.fr\/en\/createurs\/bordelle-lingerie\/bordelle-signature\/\">Bordelle<\/a> was born in 2009 from the bold vision of<a href=\"https:\/\/faradays.store\/interview-with-alexandra-popa\/\" target=\"_blank\" rel=\"noopener\">Alexandra Popa<\/a>an entrepreneur with a passion for creating <a href=\"https:\/\/www.old.brigademondaine.fr\/en\/product-tag\/lingerie-de-createurs\/\">a<\/a> that transcends the boundaries between seduction and ready-to-wear. With a degree in economics and management, Alexandra has transcended her passion for lingerie into an iconic luxury brand. Her approach was built around the idea of filling a void in the lingerie market, creating pieces that combine assertive design, exceptional quality and attention to detail. With no formal training in lingerie, she brought a bold new perspective, taking Bordelle off the beaten track.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1000\" height=\"1000\" data-id=\"181047\" src=\"https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-17-1.jpg\" alt=\"\" class=\"wp-image-181047\" srcset=\"https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-17-1.jpg 1000w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-17-1-300x300.jpg 300w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-17-1-150x150.jpg 150w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-17-1-768x768.jpg 768w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-17-1-12x12.jpg 12w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-17-1-600x600.jpg 600w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-17-1-100x100.jpg 100w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-17-1-50x50.jpg 50w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-17-1-80x80.jpg 80w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-17-1-wpgb-lqip.jpg 42w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1000\" height=\"1000\" data-id=\"181065\" src=\"https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-35-1.jpg\" alt=\"\" class=\"wp-image-181065\" srcset=\"https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-35-1.jpg 1000w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-35-1-300x300.jpg 300w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-35-1-150x150.jpg 150w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-35-1-768x768.jpg 768w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-35-1-12x12.jpg 12w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-35-1-600x600.jpg 600w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-35-1-100x100.jpg 100w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-35-1-50x50.jpg 50w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-35-1-80x80.jpg 80w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-35-1-wpgb-lqip.jpg 42w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1000\" height=\"1000\" data-id=\"181061\" src=\"https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-31-1.jpg\" alt=\"\" class=\"wp-image-181061\" srcset=\"https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-31-1.jpg 1000w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-31-1-300x300.jpg 300w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-31-1-150x150.jpg 150w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-31-1-768x768.jpg 768w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-31-1-12x12.jpg 12w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-31-1-600x600.jpg 600w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-31-1-100x100.jpg 100w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-31-1-50x50.jpg 50w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-31-1-80x80.jpg 80w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1000\" data-id=\"181032\" src=\"https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-2-1.jpg\" alt=\"\" class=\"wp-image-181032\" srcset=\"https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-2-1.jpg 1000w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-2-1-300x300.jpg 300w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-2-1-150x150.jpg 150w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-2-1-768x768.jpg 768w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-2-1-12x12.jpg 12w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-2-1-600x600.jpg 600w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-2-1-100x100.jpg 100w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-2-1-50x50.jpg 50w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-2-1-80x80.jpg 80w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-2-1-wpgb-lqip.jpg 42w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1000\" data-id=\"181035\" src=\"https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-5-1.jpg\" alt=\"\" class=\"wp-image-181035\" srcset=\"https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-5-1.jpg 1000w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-5-1-300x300.jpg 300w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-5-1-150x150.jpg 150w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-5-1-768x768.jpg 768w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-5-1-12x12.jpg 12w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-5-1-600x600.jpg 600w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-5-1-100x100.jpg 100w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-5-1-50x50.jpg 50w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-5-1-80x80.jpg 80w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/05\/BORDELLE-NEW-SIGNATURE-5-1-wpgb-lqip.jpg 42w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.old.brigademondaine.fr\/en\/showroom\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" data-id=\"180973\" src=\"https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BM-SR-1024x1024.png\" alt=\"\" class=\"wp-image-180973\" srcset=\"https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BM-SR-1024x1024.png 1024w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BM-SR-300x300.png 300w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BM-SR-150x150.png 150w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BM-SR-768x768.png 768w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BM-SR-1536x1536.png 1536w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BM-SR-12x12.png 12w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BM-SR-600x600.png 600w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BM-SR-100x100.png 100w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BM-SR-50x50.png 50w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BM-SR-80x80.png 80w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BM-SR.png 1772w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>A Pioneering Brand<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">One of Bordelle's great innovations lies in its unique approach to sizing and fitting. The brand was the first to introduce fit features to highly structured lingerie garments, allowing its creations to adapt to a wide range of sizes and to be personalized for each wearer. This bold innovation has revolutionized the way lingerie can be worn and enjoyed, making each piece adaptable, unique and perfectly fitted. <a href=\"https:\/\/www.old.brigademondaine.fr\/en\/le-blog-mondain\/tag\/bordelle\/\">Bordelle <\/a>continues to push the boundaries of fashion, constantly redefining what luxury lingerie can be.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BORDELLE-SIGNATURE-PANORAMIQUE-3-1024x682.jpg\" alt=\"\" class=\"wp-image-181079\" style=\"width:1200px;height:auto\" srcset=\"https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BORDELLE-SIGNATURE-PANORAMIQUE-3-1024x682.jpg 1024w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BORDELLE-SIGNATURE-PANORAMIQUE-3-300x200.jpg 300w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BORDELLE-SIGNATURE-PANORAMIQUE-3-768x512.jpg 768w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BORDELLE-SIGNATURE-PANORAMIQUE-3-18x12.jpg 18w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BORDELLE-SIGNATURE-PANORAMIQUE-3-600x400.jpg 600w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BORDELLE-SIGNATURE-PANORAMIQUE-3-80x53.jpg 80w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BORDELLE-SIGNATURE-PANORAMIQUE-3.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.old.brigademondaine.fr\/en\/createurs\/bordelle-lingerie\/bordelle-signature\/\">Bordelle, the new Signature<\/a><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>A Collaborative Creative Process<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The success of <a href=\"https:\/\/www.old.brigademondaine.fr\/en\/product-tag\/lingerie-bordelle\/\">Bordelle<\/a> relies on a close-knit, collaborative team. Alexandra Popa works closely with independent designers and her technical team to oversee each collection. This process involves meticulous attention to every detail, from initial concept to final production. Alexandra's lack of traditional lingerie training has proved to be a strength, enabling her to approach each project with a fresh, unconventional perspective.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Commitment to Quality and Innovation<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.old.brigademondaine.fr\/en\/createurs\/bordelle-lingerie\/bordelle-signature\/\">Bordelle<\/a> is committed to maintaining high standards of quality and innovation. Each product is sampled in their West London studio and refined to ensure the best quality and fit. The brand uses high-quality materials, such as silk satin, soft mesh, signature satin elastic straps and 24-carat gold-plated accessories. Innovative elastics, bespoke Swiss embroidered tulle and custom accessories are sourced from handpicked European suppliers, ensuring that each piece is both luxurious and durable.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BORDELLE-SIGNATURE-PANORAMIQUE-13-1024x682.jpg\" alt=\"\" class=\"wp-image-181089\" style=\"width:1188px;height:auto\" srcset=\"https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BORDELLE-SIGNATURE-PANORAMIQUE-13-1024x682.jpg 1024w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BORDELLE-SIGNATURE-PANORAMIQUE-13-300x200.jpg 300w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BORDELLE-SIGNATURE-PANORAMIQUE-13-768x512.jpg 768w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BORDELLE-SIGNATURE-PANORAMIQUE-13-18x12.jpg 18w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BORDELLE-SIGNATURE-PANORAMIQUE-13-600x400.jpg 600w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BORDELLE-SIGNATURE-PANORAMIQUE-13-80x53.jpg 80w, https:\/\/www.old.brigademondaine.fr\/wp-content\/uploads\/2024\/07\/BORDELLE-SIGNATURE-PANORAMIQUE-13.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.old.brigademondaine.fr\/en\/createurs\/bordelle-lingerie\/bordelle-signature\/\">Bordelle, the new Signature<\/a><\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Bordelle x Brigade Mondaine<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Since 2012, <a href=\"https:\/\/www.old.brigademondaine.fr\/en\/createurs\/bordelle-lingerie\/bordelle-signature\/\">Bordelle<\/a> collaborates with <a href=\"https:\/\/www.old.brigademondaine.fr\/en\/\">Brigade Mondaine<\/a>. This collaboration has enabled <a href=\"https:\/\/www.old.brigademondaine.fr\/en\/createurs\/bordelle-lingerie\/bordelle-signature\/\">Bordelle<\/a> to strengthen its presence in France and reach a demanding, sophisticated clientele. Key account and partner emeritus,\u00a0<a href=\"https:\/\/www.old.brigademondaine.fr\/en\/product-tag\/bordelle-stockist\/\">Brigade Mondaine<\/a>\u00a0offers all the collections (Signatures and seasonal) of the iconic brand in its online boutique and in its Private Boutique at Paris 5.\u00a0<a href=\"https:\/\/www.old.brigademondaine.fr\/en\/showroom\/\">Make an appointment<\/a>\u00a0for a private, personalized fitting and discover a wide selection of the brand's exclusive pieces in a luxurious showroom.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>A Philosophy of Sustainability<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In addition to its commitment to quality and innovation, <a href=\"https:\/\/www.old.brigademondaine.fr\/en\/createurs\/bordelle-lingerie\/bordelle-signature\/\">Bordelle<\/a> is committed to working responsibly. The brand champions timeless design, versatile fit and high-quality production, aiming to create sustainable products in response to fast fashion and disposable consumer culture. Bordelle continues to refine its manufacturing techniques, develop cutting-edge materials and offer bold, original designs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bordelle is more than just a lingerie brand; it's a celebration of art, innovation and empowerment. Thanks to Alexandra Popa's vision, a passionate team and a fruitful collaboration with Brigade Mondaine, Bordelle continues to push the boundaries of luxury lingerie. Each piece tells a story of passion, quality and bold design, making every wearer not only elegant, but confident and powerful.<\/p>\n\n\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\"><\/div>\n<\/div>\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Une Vision Audacieuse de la Lingerie Bordelle est n\u00e9e en 2009 de la vision audacieuse d&#8217;Alexandra Popa, une entrepreneure passionn\u00e9e par la cr\u00e9ation de lingerie de luxe qui transcende les fronti\u00e8res entre s\u00e9duction et pr\u00eat-\u00e0-porter. Dipl\u00f4m\u00e9e en \u00e9conomie et gestion, Alexandra a su transcender sa passion pour la lingerie en une marque iconique de luxe. 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